|
THIS
MARKETING
ARTICLE IS
SPONSORED BY:

www.DroppingJawMegaPack.com
INDEX OF SECTIONS>>HOME
OF THIS SECTION
>> Cost Management Innovator aPriori Technologies’ VP of Marketing Busa Adds Expertise
Cost Management Innovator aPriori Technologies’ VP of Marketing Busa Adds Expertise
By Thomas R. Cutler
John Busa is Vice President of Marketing with aPriori Technologies, based in Concord, MA. aPriori (www.apriori.com) is the technology leader providing innovative cost management solutions to the discrete manufacturing industry. Busa brings 16 years of experience in the commercial software industry to his role leading aPriori’s marketing efforts. Prior to joining aPriori, Busa was responsible for all engineering and product management at CXO Systems. Prior to that he was Senior Vice President, Research and Development for PTC, a leading provider of PLM solutions.
During his tenure at PTC, John played a key role in the growth of the company from a $3 million per year revenue start-up, to a $1 billion per year market leader. Busa’s previous roles within PTC included Vice President, Production Applications Marketing and Development, Vice President, Quality Assurance, and Vice President, Marketing Operations. Busa holds a Bachelor’s Degree in Mechanical Engineering from the Massachusetts Institute of Technology (M.I.T.) and a Master’s Degree in Mechanical Engineering from Boston University.
The cost management platform uses innovative, patent protected technologies, and is capable of using design information driven off of MCAD geometry. Additionally the ability to model production facilities (including machine capabilities, raw materials, and facility cost structure) and the specific cost accounting methodologies, accurate predictive, allow “forward looking” real time cost estimates.
aPriori’s Cost Management Software Platform enables manufacturers to better understand product cost decisions early and throughout the product lifecycle. aPriori’s Cost Management Platform empowers manufacturers to lower cost-of-goods sold (COGS), provides real-time visibility to “cost-critical” decision information, and builds critical cost knowledge to go on the business “offensive.” aPriori’s patent-protected cost management platform allows companies to assess, control , and reduce cost of goods sold by whole percentages. The aPriori Platform truly enables “Cost Knowledge Before it Matters.”
John Busa
aPriori
www.aPriori.com
978-371-2006
jbusa@apriori.com
ABOUT THE AUTHOR
OTHER ARTICLES OF
INTEREST:
Building The Perfect Virtual Reputation: Internet Marketing Can Work For You!
For the last six years I have been living in the beautiful mountain town of Asheville, North Carolina. Three years ago I experienced what many Americans have since 9/11; I was laid off from my job...read more
Enedia Web Marketing Case Study - Allied Pickfords
The Company:
Allied Pickfords are a leading International Moving Network operating removal and storage facilities throughout the length and breadth of Australia. In March 2003 Allied Pickfords...read more
How Much Do You Use Email Marketing?
Affiliates in affiliate programs have a vast array of affiliate marketing tools to use. It can be difficult knowing which ones work and which ones do not. Clearly traditional banners do not work too...read more
Is Telemarketing Still Viable for Small Businesses
The telephone is the lifeline for many small businesses and that includes telemarketing. Yet with the advent of the National No Call Registry and fines up to $11,000 many small businesses are faced...read more
What about Role Playing as a Marketing Tool?
In what will be hailed as a new frontier in marketing "Role
Playing is about to become a major force." Heed the words of
Sear Rhykan, the marketing Guru. This is marketing taken to its
next...read more

www.DroppingJawMegaPack.com
RSSTAGHERE4
|