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Email Marketing Is Still the Best!
By Kevin Birch

Let's face some truths here.

Do you really think you are you going to be the one lucky Adsense web site owner that has beaten off 4,600,000 other competitor sites that is each chasing the top paying keyword that is currently "mesothelioma"?

Here's another truth! Do you think that the high paying keywords are attracting lots of search interest? On average, mesothelioma attracts a single click each day.

For you information, they are only high paying keywords, because the corporate lawyers out there know that fighting, successfully, for a client that has the mesothelioma disease, stand a chance of earning huge sums of compensation.

So, if you are still aiming to be that one lucky site that is going to win the SEO wars with over 4 million of your competitors, just to earn the $60 or $70 that is up for grabs from the single click per day that this keyword generates, you'd better rethink your strategies

Yes, I must agree that I shouldn't turn down that opportunity of earning the $25,550 per year that is up for grabs for targeting the "mesothelioma" keyword.

But do you see what I'm driving at?

The truth is, that you are just relying on a single, chance click that is going to earn the you money - and you have to get that one click day in, day out!

Email marketing through publishing an ezine or newsletter and sending it to your opt-in list is much more profitable than hoping to get the single click on that high paying keyword. And that is true, even if you have a small list. The nature of ezine publishing creates loyal readers and highly responsive buyers for your products and services.

Why is email marketing such a powerful marketing strategy?

- you are building relationships with your prospects

- the majority of people check their email every day

- there is a significant saving in time and money

- millions of people subscribe to get information that they are interested in

- increases customer loyalty because of frequent contacts

- email builds your brand

If you have a responsive opt-in list then the potential for email marketing profits is enormous. Thousands of successful Internet marketers can't be wrong when they say, "The money is in the list."

You need to build your responsive, opt-in list and send your prospects useful and informative information in your newsletter / ezine. You need to find out what your subscribers want and develop that product or service the offer it to your list. Then do it again and again.

Email Marketing is still THE best!

About the author:

The author of "Email Marketing Is Still the Best!", Kevin Birch, is the webmaster of http://www.megaprofitware.com among others. He has been successfully using email-marketing strategies for the last 3 years.

Sign up for his 'Net Business ezine at http://www.megaprofitware.com and receive a complimentary copy of his 550-page report 'Starting and Internet Business' where several Internet Businesses models are revealed

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