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HomeHammer Improve Your Business Lesson 7: A Sample Marketing Exercise
By Kris Koonar

Once again, thank you for your interest in Homehammer.com home improvement network. Continuing with the lessons in this course will help you improve the base of your business and your level of profits.

The HomeHammer site helps customers connect with home improvement professionals like contractors, plumbers, and electricians quickly and easily. This course is part of our commitment to you and our customers. By improving your knowledge with this material, you can improve the services we offer to our customers.

Lesson 7: Try To Sell Our Site - An Exercise In What You've Learned Throughout the last six lessons, you've learned why it is important to raise your price, how to close a sale, the low down on advertising, how good copywriting can generate revenue for you, why you should use links to build your website, and how to create reciprocal links on your site.

As with any good knowledge lesson, this one includes some independent practice to help you test out the new skills you have learned. This practice session starts with this site http://crackmarketing.com/linking.htm

Using your new skills, try to sell the product we are offering on our site. Start by thinking about the price. Can it go up? If so, how much should be charged? What do you intend to offer the customer in return for the price.

Don't forget to think about how you would close the sale with potential customers. How would you deal with a customer who thought your price was too high? What kind of assurances could you offer them that your service is the best one around?

You should also consider how the product is advertised. Are there places the product could be more effectively advertised? Where might you place advertisements for this product? Moreover, using your new copywriting skills, what would your advertisements say? According to your new copywriting skills, is the site well written? What should be changed?

Finally, would you change the links offered on the website? If so, how? What links would you add to improve the site? Where might you look for reciprocal links to improve your site traffic?

This is the final lesson in this course. Thank you for signing up for our information. We hope it has helped you improve your profits.

Now that you're on the way to a healthier business, be sure to visit the HomeHammer website and sign your business up in our directory today. We are the world's largest home improvement site, and the way we stay large is by making sure we have the most extensive database of contractors and home professionals around, so make sure you're on that list!

About the author:



Kris Koonar is President of Crack Marketing leading a team of Internet Marketing Consultants with over 5 years of experience and 100's of projects. He is also writer of an Internet Marketing Course called "The Website MBA"

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