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Internet Marketing: I don't know everything - neither do you!
By Steve Nash

 

=====================
INTERNET MARKETING IS CONFUSING, ISN'T IT?
=====================

Wherever you go, Internet marketing sites proclaim that they have
the solution to your money-making woes! These sales-letter sites
all know how to CREATE AN AVALANCHE OF SALES, all know how to
SKYROCKET TRAFFIC. They all claim that they, and only they, have
the answers. (Some even have answers to questions you hadn't even
thought of - now that is confusing!)

The trouble is that there are SO MANY marketing sites, and they
often contain conflicting information; it *is easy* to feel
confused and overwhelmed by it all. So WHAT do you believe, and
WHO do you trust? And HOW do you learn?

After all, none of us know everything about Internet marketing and
we all need help. And, with hard study and application on your
part, some of these sites, some of these individuals, can really
HELP YOU succeed online. Yes, but which ones?

=====================
LOOK FOR THESE NAMES
=====================

Ken Evoy Corey Rudl
Jim Daniels Marlon Sanders
Mark Joyner Rick Beneteau
: : : :
(not exhaustive)

I have visited sites (and read the free newsletters) belonging to
Evoy, Rudl, Daniels etc., enough times to realise that these
people KNOW WHAT THEY'RE TALKING ABOUT. They understand Internet
marketing, and all offer products, services and advice that shares
this knowledge with you.

Don't get me wrong! I haven't purchased products from all of these
people, but I do subscribe to their free newsletters. In actual
fact, the only products I've bought belong to Dr Ken Evoy because
he was offering information that I wanted to know at a great price
- Make Your Words Sell - with a genuine and trustworthy voice!

(I have since purchased Make Your Site Sell and Site Build It!,
and would recommend his products to ANYONE!)

Don't get me wrong! (#2)

I don't expect to be as successful as Dr Ken Evoy after reading
his books. And that's simply because I am not as clever (or hard-
working) as him! (You only have to read one of his books or
newsletters to know that the man is, to say the least, talented!)
But I can still be MORE SUCCESSFUL on the Internet, from reading
and understanding his words *and* putting them into action!

And that is the point. ALL of the above individuals are very
bright, hard-working folk. They all understand Internet marketing
- they know what works, and what doesn't (and they probably have
their own gurus who help them too!). They all offer to share their
knowledge and skills that CAN HELP YOU be more successful online.

=====================
WHAT ABOUT NEWSLETTERS AND EZINES?
=====================

So who else do I turn to for advice?

Well, I subscribe to a LOT OF newsletters to do with all aspects
of Internet marketing. I recommend all of the following
publications which are pitched between beginner and expert.

Only subscribe to a few; but find authors or editors you feel
comfortable with and trust. And then learn from them. ALL of the
editors below put a lot of time and effort into their publications
simply to help you succeed online! Take advantage, and learn!

So, in no particular order:

Merle's Cyber Promotions Press
------------------------------
"Stay on top of what's happening in the world of Internet
Marketing and Promotion and learn how to increase traffic to your
own site."

Editor: Merle
Frequency: Twice a month
Subscribe: mailto:subscribe@mcpromotions.com

JimWorld Gazette
----------------
"The Web's fastest growing FREE traffic and marketing newsletter,
full of the latest news on site promotion and e-commerce."

Editor: Jim Wilson
Frequency: Twice a month
Subscribe: mailto:join-gazette@lists.jimlists.com

The Sitepoint Tribune
---------------------
"If your business success relies on the Web, you can't afford not
to receive this newsletter!"

Editor: Matt Mickiewicz
Frequency: Weekly
Subscribe: mailto:subscribe@sitepoint.com

Associate Programs Newsletter
-----------------------------
"Crammed with insider tips, news on affiliate programs and
marketing tips."

Editor: Allan Gardyne
Frequency: Weekly
Subscribe: mailto:associateprog@add.postmastergeneral.com

Monday Memo
-----------
"Dedicated to Professionalism on the Web. It contains original
articles written for this purpose..."

Editor: jl scott
Frequency: Weekly
Subscribe: mailto:Monday-Memo-on@MondayMemo.org

(Again, this list is by no way exhaustive, but it's a start.)

It is *very easy* to unsubscribe from all the above publications.
So why not try one out: I get something valuable from each!

=====================
WHAT ABOUT WEBSITES?
=====================

Here are some more online resources about Internet marketing you
will also find valuable:

http://www.sitepoint.com
http://www.wilsonweb.com
http://www.clickz.com
http://www.iboost.com

=====================
IS THAT IT?
=====================

YOU CAN succeed on the Internet, and there are many people willing
to help, quite often for free! Find a few 'voices' that you trust,
via a newsletter or website and learn from them (ignore the rest).

Don't kid yourself, though! It takes a lot of hard (and smart)
work to succeed on the Internet! But all of us can learn from
others, either gurus or smaller voices like my own!

About the Author

Steve Nash is webmaster at http://shoptour.co.uk - "Find shops
quickly, AND save money!" He's also the editor of a twice-monthly
AD-FREE newsletter, featuring 2 great articles dedicated to
promoting YOUR business online. SUBSCRIBE NOW and get 2 free
gifts. Send a blank e-mail to mailto:pppromote@shoptour.co.uk

 

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