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World-class Marketing: When and Where
By Judy Cullins

Quadruple, even do thirty times your present product or service
sales. Accomplish this in less than nine months!

You don't even need a Web site with the following easy-to-
understand information.

Judy Cullins, 20-year book coach, answers two big questions:
"When should I start marketing my book? and "Where should I
focus my marketing for maximum results?"

What is World-Class Marketing?

Most creators make the mistake of getting the project
completely written. Then they will think about how to market
themselves or their product. You don't have to make this big
mistake.

The best time to start your marketing is while you are writing
your book, promotion copy, or Web site copy. It gives you the
bigger picture of where your project is going and will much
better serve your particular audience when it is done. Knowing
and practicing that, you will write much more focused,
compelling copy that practically eliminates editing.

You will answer the big questions and challenges your readers
have. To do this, you need to apply the essential "Seven Hot-
Selling Points" as your write your chapters.

If you are nearly finished and have your final edits to do, you
may still benefit from the "Seven Hot-Selling Points" and "Fast-
Forward Writing Technique" ( a technique that poses questions
and answers to shorten writing time while creating more powerful
copy). To take advantage of this, you will have to be willing to
make some changes. Why? Because you want your book to sell
well. You want to make money--even profits!

Either way you can keep your book, product or service dream
alive by getting news of it into the hands of thousands of readers
rather than a few. You can send this out via print or via Online.

If other marketing and promotion campaigns have brought few
product sales, left your wallet thinner, wasted your valuable time,
and left you with a garage full of unsold masterpieces, you may
now be ready to set up your book's virtual marketing machine-
the Internet.

Any newbie or non-techie can grab this opportunity as I did. It's
as available to you as a friend, a business associate, a support
group you attend, or a professional book coach.

You can start right now, even if you don't have a Web site.
Learn the non-techie how-to's you need to get started. Think of
marketing and promotion as simple networking--friendly
networking. This approach combined with Online promotion
methods can help you start your lifetime book promotion
journey. How? Like you would eat an elephant--one bite at a
time! Watch your sales grow!

About the Author

Judy Cullins: author, publisher, book coach
Excerpted from: _Ten Non-techie Ways to Market Your Book Online_
http://www.bookcoaching.com/products.shtml
Send an email to Subscribe@bookcoaching.com
The Book Coach Says... includes 2 free eReports
mailto:Judy@bookcoaching.com

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